Cannes Lions 2025 Titanium Shortlist

Vaseline Verified / Ogilvy Singapore / Unilever

The Cannes Lions 2025 Titanium Lions Shortlist has officially been unveiled, spotlighting the year’s most groundbreaking and category-defying campaigns. Known for honoring work that transcends traditional boundaries, this year’s shortlist features bold ideas that challenge conventions and redefine what creativity can achieve. From a global brand collaboration tackling climate change to a disruptive campaign reimagining accessibility in tech, these entries represent the pinnacle of innovation and cultural impact. As the industry’s most coveted award, the Titanium Lions continue to set the bar for work that not only moves markets but also reshapes society.

You can see the full shortlist here

FCB Chicago / Academy of Motion Picture Arts & Sciences - Rakish - Chicago Hearing Society

Price Packs / Serviceplan, Munich / Penny